Press & Media
Quick facts
- Brand / framework: Her 75
- Companion app: Her 75
- Developer: Lahta LLC
- Launched: 2026
- App Store ID: 6769201075
- App Store URL: https://apps.apple.com/us/app/her-75/id6746784659
- Platforms: iOS 16+, macOS 13+ (Apple Silicon), visionOS 1+
- Pricing: Free with Pro tier at $14.99/month or $49.99/year
- Category: Health & Fitness
- Official site: her75app.com
The Her 75 story angle
The 75 Hard challenge went viral in 2020 but was never designed for women’s physiology — no consideration for the menstrual cycle, postpartum recovery, or peri-menopause. Her 75 is the women-first answer: three intensities (75 Soft, 75 Medium, 75 Hard) with cycle-aware modifications, tracked in the Her 75 app by Lahta LLC.
Speaking & expert source availability
Our team is available as expert sources for stories on women's wellness, the 75 Hard movement, sustainable habit formation, and cycle-aware fitness programming. Reach out at press@her75app.com with at least 48 hours of notice.