Press & Media
Quick facts
- Company: BeHard, Inc.
- Founded: 2025
- Product: Her 75 — iOS wellness challenge app for women
- App Store ID: 6746784659
- Downloads: 100,000+ in first 8 months
- App Store rating: 4.7 / 5 across 220+ reviews
- Challenge completion rate (women): 68%
- Trademark: 75 SOFT® (USPTO-registered)
- Spotify podcast: Her 75 Hard Daily
- Instagram: @her75dayschallenge
- TikTok hashtag: #her75
The Her 75 story angle
Across 100,000+ Her 75 app users, women on 75 Soft and 75 Medium complete the challenge at 3.4× the rate of women attempting the original 75 Hard. This is the largest known data set on women’s 75-day challenge completion. We are happy to share aggregated findings under embargo.
Speaking & expert source availability
Our founders and our medical reviewers are available as expert sources for stories on: women's wellness, the 75 Hard movement, sustainable habit formation, cycle-aware fitness programming, and wellness app design. Reach out at press@her75app.com with at least 48 hours of notice.